Per Our Contract

As a copy editor, it’s important to not only ensure that the content is grammatically correct, but also that it is optimized for search engine ranking. One common phrase that may appear in contracts and emails is “per our contract.” This phrase can have an impact on the overall optimization of the content, and it’s important to understand the best practices for using it.

Firstly, let’s define what “per our contract” means. It is a phrase used to indicate that a particular action or decision is based on the terms outlined in a contract. For example, “Per our contract, the payment is due within 30 days of the invoice date.” It’s a way to reference the specific terms of a legal agreement without having to repeat them in detail.

From an SEO perspective, using the phrase “per our contract” can have a small impact on the content’s optimization. When search engines crawl a website, they look for keywords and phrases to determine what the content is about. If the phrase “per our contract” is used frequently, it could potentially dilute the importance of other keywords and phrases that are more relevant to the content.

To mitigate this, it’s important to use the phrase sparingly and only when necessary. If a contract is referenced multiple times in the content, consider using a more contextual phrase, such as “As outlined in the contract.” This not only breaks up the repetition of the phrase but also adds more variety to the content, which can help with optimization.

Another consideration is the placement of the phrase within the content. Since search engines prioritize content that is higher up on the page, it’s best to include the phrase as close to the beginning of the sentence or paragraph as possible. This not only makes it easier for the reader to understand the context but also helps with optimization.

In conclusion, as a professional, it’s important to be mindful of the impact that commonly used phrases like “per our contract” can have on the optimization of the content. By using the phrase sparingly and strategically placing it within the content, you can ensure that it does not negatively impact the overall optimization of the content.